GD & Retail solutions

The wayUp platform is the ideal solution for managing Mass Retailers & Retailers. Thanks to the wayUp Trade Marketing module, you can always keep in touch with your stores: through detailed geolocalized management, you can identify and promote effective product positioning within the exhibition spaces.

Quickly obtaining the data you need, to make targeted decisions, is easy thanks to the advanced wayUp Trade Marketing features: this way, you can define strategic objectives and obtain greater visibility for new products and those already in the store.

The wayUp Field Marketing Agency module simplifies the management of the most complex projects involving multiple brands.

All POS, product, and resource records are centralized, normalized, and updated in real time, allowing you to manage them in an aggregate manner from a single, convenient platform.

The powerful functions of wayUp Field Marketing Agency also allow the automatic compilation of contracts from your resources, saving you time and management costs.

Do you already have a business management platform? Don’t worry! wayUp can work in synergy with any existing applications and help you manage everything more comfortably, bringing together all the features in a single ecosystem.